observe magazine gives the opportunity to dream, communicate, feel, and observe fashion, people, art, music and beauty through an urban and glamorous perspective. Its target audience is mainly women aged from 30 to 50. Professional women who live in Athens, Greece, and are interested in fashion and its influence on everyday life. Also, its digital version will create a unique experience to its readers and gives them the opportunity to get an inside look at the most exclusive places, such as backstage at a fashion show, or interview. observe magazine makes its readers to think, observe, and talk about things that they haven’t done it before. How social issues can affect fashion or music industry.
Everything is connected. The only thing we should do is to observe.